B.S. in Business Administration – Marketing

Courses

Academic Major

Core requirements accumulate to 30 credits, emphasis requirements accumulate to 9 credits and required electives accumulate to 6 credits.

* Indicates a prerequisite. Must be completed prior to enrolling in this course.
^ Indicates a course that must be taken conjointly with another.

CourseCourse NameCreditsPrerequisites
BUS 101Introduction to Business3
ECO 203Principles of Economics3
MAT 210Introduction to Statistics3
CSC 220Computer Information Systems3
ACC 221Financial Accounting3BUS 101 (Pr)
ACC 222Managerial Accounting3ACC 221 (Pr)
MGT 232Personal Money Management3
BUS 301Business Law3BUS 101, ENG 102 (Pr)
FIN 330Principles of Finance3ACC 221 (Pr)
MGT 340Principles of Management3BUS 101 (Pr)
BUS 341Business Ethics3BUS 101 (Pr)
MKT 350Principles of Marketing3BUS 101 (Pr)
BUS 490Business Capstone3BUS 101 (Pr)
MKT 354Advertising and Promotion3MKT 350 (Pr)
MKT 382Social Media Marketing3MKT 350 (Pr)
MKT 392Consumer Behavior3MKT 350 (Pr)
MKT 450Marketing Management3MKT 350 (Pr)
MKT 452Marketing Research3MKT 350 (Pr)